About Me

Four years into my marketing career, I quickly learned that marketing isn’t just about products—it’s about people. Every idea, every brand, every project, and every initiative has an audience, a strategy, and a story to tell. That realization propelled me into employer brand and recruitment marketing, where the "lived" employee experience became the product I championed. But I didn’t stop there. Because attracting talent is only the beginning—the real work is in creating an environment where people thrive.

With each stage of my career, I have progressively built upon my expertise—expanding from talent acquisition and talent management into internal communications, employee engagement and experience, change management, DEI, and HR program management. By proactively taking on new initiatives and broadening my impact, I have developed a multifaceted approach to shaping workplaces where people feel seen, valued, and inspired. This is my unique value proposition: I connect the dots across all of these disciplines, ensuring that organizations don’t just attract top talent but retain, engage, and empower them to do their very best.